Amazon Content Services

Amazon A+ Content Design - Basic, Premium and Brand Story

Most A+ Content looks fine on a desktop monitor and fails on a phone, where the majority of shoppers actually read it. We plan modules around the objections in your reviews, build them at Amazon's exact dimensions, and check every rule before submission.

  • Module stack planned from real customer objections
  • Built at exact module dimensions, mobile-legible
  • Basic, Premium A+ and Brand Story all covered
Amazon A+ Content module design by Product Photography Dhaka

What A+ Content is, and who can use it

A+ Content is the enhanced block of images, text modules and comparison charts that appears below your bullet points on the product detail page. It was previously called Enhanced Brand Content, or EBC, and you will still see both names used. It is available free to sellers enrolled in Amazon Brand Registry, and it comes in three layers: Basic A+, Premium A+ and Brand Story.

The job of A+ Content is not decoration. It is the part of the page where you handle the objections that bullet points are too short to cover - sizing doubts, material questions, compatibility, which variant to pick. Done well it lifts conversion and cuts returns at the same time, because fewer people buy the wrong thing.

Requirements

Amazon Product Image
You Need to Know

Build a stronger Amazon product page with professional packshot photography, A+ and B+ Content, product videography and infographics—created to improve visibility, engagement and conversion.

Basic A+ Premium A+ Brand Story
Eligibility Brand Registry Brand Story coverage plus a track record of approved A+ submissions Brand Registry
Modules per page Up to 5 Up to 7 1 carousel block
Content width 970px 1464px, edge to edge Full-width carousel
Video
Interactive elements Hotspots, carousels, Q&A Cards only
Placement Below bullets and description Below bullets and description "From the brand", above the description
Cost Free Free to eligible brands Free

Specs verified August 2026. Amazon updates these periodically - always confirm against Seller Central before publishing.

Services

Complete Amazon Content Services for
Better Product Listings

Build a stronger Amazon product page with professional packshot photography, A+ and B+ Content, product videography and infographics—created to improve visibility, engagement and conversion.

Basic A+ module sets

Up to five modules at 970px width - header, feature grids, image-and-text blocks and a comparison chart, planned around what stops people buying.

  • Free to all Brand Registry sellers
  • Comparison chart across your range
  • Mobile-legible text sizing

Premium A+ design

Up to seven modules at 1464px edge-to-edge, with video, hover hotspots, carousels and Q&A modules for brands that qualify.

  • Full-bleed 1464px modules
  • Interactive hotspots and carousels
  • Inline video module

Brand Story carousel

The "From the brand" strip that runs across every ASIN you own, linking back to your Store and cross-selling the rest of the catalogue.

  • Applies across all your ASINs
  • Links to your Amazon Store
  • Required for Premium eligibility

Comparison charts

Side-by-side module showing sizes, models or bundles, so a shopper picks the right variant instead of leaving to think about it.

  • Consistent product thumbnails
  • Honest spec comparison
  • Shoppable on supported layouts

A+ copywriting

The words inside the modules, written to Amazon's content rules - benefit-led, specific, and free of claims that get content rejected.

  • No prohibited claims
  • Under 350 characters per block
  • Consistent with your bullets

Module imagery

Photography and design produced at each module's exact pixel dimensions, distinct from your gallery images as Amazon requires.

  • Exact per-module dimensions
  • RGB, under 2 MB
  • Separate from gallery images
Requirements

Amazon Product Image
You Need to Know

Build a stronger Amazon product page with professional packshot photography, A+ and B+ Content, product videography and infographics—created to improve visibility, engagement and conversion.

Brand logo

600 x 180 px

Image header with text

970 x 600 px

Standard image with text overlay / full-width banner

970 x 300 px

Three images with text

300 x 300 px each

Four image and text quadrant

220 x 220 px each

Four image grid (small)

135 x 135 px each

Single left or right image

300 x 300 px

Comparison chart thumbnails

150 x 300 px

Single image with sidebar

300 x 400 px main, 350 x 175 px sidebar

Premium full-width modules

1464 x 600 px desktop, 600 x 450 px mobile

Specs verified August 2026. Amazon updates these periodically - always confirm against Seller Central before publishing.

File requirements

  • JPG or PNG, RGB colour space only - CMYK causes upload errors and washed-out colour.
  • Maximum 2 MB per image on standard modules.
  • Minimum 72 DPI; design at 2x and export down for high-density screens.
  • No animated GIFs.
  • A+ images must be distinct from your main gallery images.

What gets content rejected

  • Pricing, discounts or promotional claims such as "free shipping".
  • Superlatives you cannot substantiate, like "#1 best seller".
  • External URLs, email addresses or phone numbers.
  • Competitor references or comparisons to named brands.
  • Text too small to read on a phone - keep in-image type at 24px or larger.

A+ Content work

Module sets and Brand Story builds produced for Brand Registry sellers.

View the full Amazon portfolio
Insulated water bottle packshot on a pure white background for an Amazon main image

Main image - pure white, zoom-ready

Leather wallet photographed at a three-quarter angle showing material texture

Angle and texture detail shot

Ceramic pour-over coffee dripper styled in a kitchen for a lifestyle gallery image

Lifestyle shot for gallery slots 2-9

Skincare dropper bottle held in a hand to show true product size

Scale reference - cuts size-related returns

Running shoes photographed flat lay with retail packaging and tissue paper

Packaging and what-is-included layout

Amazon listing infographic with feature callouts

Feature infographic with callouts

Process

How We Works For
Amazon Content Production

Build a stronger Amazon product page with professional packshot photography, A+ and B+ Content, product videography and infographics—created to improve visibility, engagement and conversion.

1

Listing and review mining

We read your reviews and your competitors' reviews first. The objections people actually raise become the module plan.

2

Module stack proposal

You approve which modules run in which order, and what each one has to prove, before any design work starts.

3

Imagery production

New photography or design for each module - A+ images must be distinct from your gallery images, so they cannot simply be recycled.

4

Design and copy

Built at exact module dimensions in RGB, with text sized to stay legible on a phone rather than only on your monitor.

5

Compliance check

Checked against Amazon's content rules - no pricing, promotional claims, external URLs or contact details - before submission.

6

Delivery and submission support

Upload-ready files at spec, plus guidance through A+ Content Manager and any rejection feedback if it comes back.

Why PPD

Why Choose PPD for
Amazon Content Production

Get export-market pricing, consistent creative quality, Amazon-spec quality control, bulk catalogue support and full content ownership—all from one experienced Amazon-focused content studio.

Export-market pricing

A Dhaka studio with export-standard output, typically around 70% below comparable US, UK and EU studio rates.

One vendor, one look

Stills, video and design come out of the same studio and the same style guide, so the whole detail page matches.

Amazon-spec QC

Every file is checked against Amazon's current image, video and A+ requirements before delivery, not after rejection.

Bulk catalogue workflow

Built for multi-ASIN catalogues: consistent naming, per-SKU tracking and predictable batch delivery.

NDA and full IP transfer

You own every deliverable outright. We sign NDAs on request and never reuse client work without permission.

A team that sells on Amazon

Photographers, retouchers, designers and copywriters who work on Amazon listings every day, not generalists.

FAQ

Amazon Content Services FAQ for
Sellers, Brands and Exporters

Answers to common questions about Amazon product photography, listing video, A+ Content, B+ listing copy, Brand Registry, sample shipping to Dhaka, revisions, content ownership and pricing.

Yes. A+ Content, Premium A+ and Brand Story are all restricted to sellers enrolled in Amazon Brand Registry, which requires an active registered trademark. Without it we would focus on your packshots, gallery images and listing copy instead, all of which work on any professional selling account.
Basic gives you up to five modules at 970 pixels wide. Premium gives you up to seven at 1464 pixels edge-to-edge and unlocks video, hover hotspots, image carousels and Q&A modules. Both are free; Premium simply has to be earned through Brand Story coverage and a record of approved A+ submissions.
Amazon requires Brand Story published across your ASINs plus a track record of approved A+ submissions in the previous twelve months. The exact submission threshold has changed more than once, so check the current requirement in Seller Central - we build toward it with the Brand Story and a steady publishing cadence.
No. A+ Content is product-specific and answers "why buy this product". Brand Story is brand-wide, appears in the "From the brand" section above the description, and answers "who are you and what else do you sell". They are built in the same tool and they do different jobs, so avoid repeating content between them.
Amazon expects A+ imagery to be distinct from your main gallery images, so recycling gallery shots risks rejection and looks repetitive to shoppers. We produce module imagery specifically, which is why an A+ project usually pairs well with a packshot session.
The usual causes are pricing or promotional claims like "best seller" or "free shipping", external URLs or contact details, unverifiable superlatives, CMYK images, files over the size limit, or text too small to read on mobile. We check all of these before submission.
Amazon reports that Basic A+ can lift sales by up to around 8% and well-implemented Premium A+ by considerably more, and A+ also tends to reduce returns because shoppers understand what they are buying. Results vary by category and by how well the modules address real objections, which is why we start with review mining rather than a template.
Yes. We build a module system once, then apply it across a catalogue with per-ASIN variations for specs and imagery, which keeps the brand consistent and is far cheaper than designing each ASIN from scratch.

Not sure whether you qualify for Premium A+?

Send us your brand and a sample ASIN. We will tell you where you stand and what the fastest route to Premium looks like.

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